Do you know more and more businesses are planning to register with the multi-vendor marketplace? Today, customers get choosy when it comes to online shopping. They want the best product at the most reasonable rates. That’s the reason they choose online marketplaces to search for their required items.
It might come as a surprise but the owners of the multi-vendor marketplace manage to earn a large amount of income without keeping inventory, managing shipping, or packing products. Yes, you read it right! The famous online marketplaces such as Amazon, Alibaba, and eBay generate their income this way. The online retail industry is getting popular every day. According to the research, 95 million people in the United States have opted for Amazon Prime Membership. The good news is that you can add the eCommerce plugins to your retail store and get started with the multi-vendor marketplace. Let’s see if the multi-vendor marketing model is a suitable option for your online business or not. Multi-Vendor Marketplace The multi-vendor marketplace is a large eCommerce store that hosts third-party sellers, who sell a wide range of commodities and services. The job of the owners of this marketplace is to manage the website while the vendors create an account with the website and upload their products and services. Now that the vendors are using the particular marketplace to reach out to a wider audience and sell their products, the marketplace earns a commission every time a customer purchases an item from the vendor. This means a small portion of the income generated by the vendors is set aside for the marketplace owner. The multi-vendor place is the perfect marketing model for both owners and sellers.
Features of Multi-vendor Marketplace Of course, creating a multi-vendor marketplace or developing an eCommerce website is challenging. You cannot install a plugin or extension, create an eCommerce website, and expect the retailers to come across your platform and register with your marketplace. While marketplaces may not be the right fit for all businesses, they can prove beneficial for some business owners. Management There is a lot more to multi-vendor marketplace management than selling the products and services. While a particular retail website has to manage only one-line commodities, a marketplace is responsible for handling a different variety of products and services. The management might seem a complicated task, but it allows you to let off the burden of shipping, stocking, ordering and packing the products. This part is managed by the vendors. Product Variety When you start a magento marketplace, you get a wide range of product offers. Vendors selling different types of products register with your website. However, the marketplace has to approve the product variety before displaying it on the website (especially, if you own a niche marketplace). Displaying low-quality brands can hurt your website’s value and performance. Revenue In order to meet the expenses of running and managing the marketplace, the owner of the eCommerce website earns a commission for every sale. Every time the vendor sells a product, a certain amount of commission is deposited into the website owners’ account.
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Every retailer has a dream of driving more and more organic traffic to their website so that their conversion rate goes up. Usually, customers don’t hesitate to click on that magical “Buy” option when they find your product and services useful. But the question is how you can ensure customer retention?
Of course, you have to retarget these customers to drive more sales. Well, there is an easy-to-use extension for your Magento store that has proven super beneficial in driving more sales to your eCommerce website. Let's learn more about this new extension, its uses, and its benefits. Magento Push Notification The reason we consider Magento an ideal platform for online retailers is that it has advanced and modern customizable options that allow store owners to personalize their website and make it according to the buyer's preference. Today, there are more than 2,50,000 eCommerce websites developed on Magento. Magento also keeps on improving the quality of its features becoming one of the formidable eCommerce solutions in the market. There is a super interesting extension i.e. Web and mobile push notification adds to the existing features of your Magento store. Let’s start with the web push notifications. Web Push Notification Have you ever seen a notification pop up on your screen when you hit websites? This notification asks users whether they would like to accept or block push notifications. If you accept, you will receive updates every time the admin schedules a notification. It doesn’t matter whether the website is open in your browser or not, you will receive the notification. If you click on the “Block” button, you will no longer receive any notification from that website. You won’t receive this specific notification again until you clear the browsing cache and get back to that website. When you click the allow button, a web Token is stored in the application. Till the token is saved on your cache, the users will continue to receive notifications. Users can change their preferences anytime from the browser notification settings. When browser cache is cleared, token gets disabled.. Mobile Push Just like how web push features work, mobile push extension saves the mobile's token when a customer downloads your mobile application and chooses either of the notification options. As long as the mobile app stays installed on their smartphone, they will receive push notifications from the admin's end. They can change the setting of receiving notification later. However, if they uninstall the app from their device, the device’s token details will be erased and the admin will not be able to send notifications anymore. The web and mobile push notifications are extremely important in today’s competitive world. The more people accept your request, the higher the number of subscribers you get. Using this Magento 2 Push notification, the store owners will be able to connect and interact with their users at any hour of the day. Why Push Notifications are Important? People often feel hesitant to share their personal information such as email addresses and SMS info. That said; push notifications act as the best tool to get customers' approval of sending a push notification to them without having to collect their personal data. You can even make the push notification more personalized by offering them options like “Press accept to receive a push notification every time a new product is launched in our store”. This Magento 2 extension makes it easier for store owners to build their marketing list quickly and get ahead of their competitors by maximizing their sales. So, what are you waiting for? If you have your website running on Magento 2, install the web and mobile push notification extension right away and take your online store to the next level. All the best! Powered by PHP and MySQL, PrestaShop is a popular e-commerce software being used by more than 2,50,000 store owners across the globe. PrestaShop is available in 60 unique languages.
The platform is recommended for store owners who want to manage their self-hosted eCommerce stores easily. Even though it requires some expertise to launch your retail store on this platform, the results are pretty amazing. This open eCommerce solution has a top-quality user interface, brilliant features, and interesting themes that make it easier for store owners to manage their online store effectively. Purchase Payeezy First Data GGe4 Module Account for Secure Payments Now the good news is you can use the Prestashop Payeezy First Data module to offer a secure and fastest payment method to your customers. If you have been running an eCommerce store, chances are you have already heard of the First Data GGe4 Payment gateway solutions. For those who aren’t familiar with this extension, it makes the payment processing and transaction quick and secure. Prestashop Payeezy module allows your customers to enter their credit card information without having to worry about the PCI compliance problems. Besides, they get to choose from a wide range of payment options. The extension is known for its brilliant security features, multiple payment options, faster and simpler integration processes, and seamless customer experience. Purchase the Payeezy First Data GGe4 Module account and integrate this extension to your PrestaShop eCommerce store. Let’s have a look at the working of this extension, its benefits, and how it can help you to take your PrestaShop store to the next level. Features of PrestaShop Payeezy First Data module
When you integrate the Payeezy First Data GGe4 Module into your PrestaShop account, you allow your customers to make payments directly on their websites. This means they are not redirected to another website to complete their payment transaction. As everything is done within your website, it results in a seamless customer experience. When you have the Payeezy First Data Module purchased, you can rest assured that the card details of your customers are safe and not stored or displayed anywhere. As soon as the customers type their credit card information, the extension passes the information securely to the First Data server. As a result, the transaction is completed quickly and securely. This extension is a boon for PrestaShop based eCommerce store owners, making the payment transfer process secure and hassle-free for both customers and store owners with the word class First Data payment gateway. |
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